MICHELLE MORONY

My most significant project to date has been the agency-wide rebrand, completed in late 2018. With a tight deadline set by the CEO, I had the opportunity to refresh the AUSTRAC brand; through an updated colour palette, stylised graphic elements, and higher quality photographic imagery – all while maintaining cohesion with the existing brand assets. The rebrand then directly influenced the website upgrade, and I provided brand advice and support throughout the project.

Design of the Corporate Plan and Annual Report, adhering to government policies and priorities for visual branding and accessibility standards.

Design of the Corporate Plan and Annual Report, adhering to government policies and priorities for visual branding and accessibility standards.
AUSTRAC
As the sole designer throughout the majority of this time at AUSTRAC, I’ve taken the opportunity to embrace the role of brand custodian and guide the agency toward a more polished, contemporised identity. When a freelance designer has been available,
I’ve also taken on the role of traffic manager for the design team. The projects I’ve been involved in producing have been delivered on time with exceptional feedback from management and stakeholders.
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